Claddagh Digital · LinkedIn Management & Advertising

Turn LinkedIn into a Lead Generation Engine with Claddagh Digital

LinkedIn is the largest professional social network in the world, with over one billion users globally. In Ireland, it is the definitive platform for business, used by over 2.7 million professionals.

Unlike other social networks, LinkedIn users are typically highly educated and influential decision-makers. This makes the platform not just a place to host a CV, but a powerful ecosystem for:

  • running targeted advertising campaigns
  • managing recruitment and employer branding
  • promoting your brand in a strictly professional environment

For B2B companies, LinkedIn is the ideal channel to build brand awareness, reach future partners, and strengthen market position.

Claddagh Digital, based in Cork, helps Irish businesses turn LinkedIn into a predictable source of leads, opportunities, and talent.

Why Your Company Needs a Professional LinkedIn Presence

01

Increased Brand Visibility and Recognition

When your company page is managed professionally, your brand becomes far more visible. By regularly publishing:

  • industry articles
  • company updates
  • case studies and success stories

you reach a wide audience locally in Ireland and abroad. Your profile transforms from a digital business card into a tool for active growth.

02

Building Trust and Authority

Companies that are active on LinkedIn are perceived as market leaders. Sharing valuable content and joining industry discussions highlights your expertise. Publishing success stories and project updates builds trust—which is crucial when acquiring new business partners and closing larger deals.

03

Direct Access to Decision-Makers

LinkedIn is unique because it allows you to connect directly with key decision-makers in other organisations. It allows you to:

  • gain new B2B clients
  • build partnerships with suppliers and distributors
  • attract potential investors

Using tools like LinkedIn Ads, Claddagh Digital can precisely target professionals by job title, industry, company size, and location.

04

Recruiting Top Talent

LinkedIn is the most effective platform for recruitment in Ireland. A well‑developed company profile that clearly showcases your values, culture, and current roles makes it easier for candidates to choose your organisation.

With the right content and campaigns, we help you attract the kind of people who grow your business—not just fill vacancies.

05

Engagement with Clients and Employees

A professional profile creates space for real dialogue. By responding to comments and engaging in discussions, you build relationships and stay top of mind.

Internally, sharing team achievements and employee successes increases pride and loyalty within your own workforce.

06

Data-Driven Decisions

LinkedIn provides detailed analytics. We track:

  • which content performs best
  • engagement rates and conversions
  • audience demographics and job seniority

This data allows us to constantly optimise your strategy and improve ROI.

How Claddagh Digital Helps You Succeed on LinkedIn

As a digital marketing agency in Cork specialising in social media, Claddagh Digital offers comprehensive support in managing LinkedIn for companies. Our specialists have the certifications and experience needed to turn LinkedIn into a revenue generator for your business.

01

LinkedIn Presence Audit

Every effective plan starts with an audit. We analyse your current profile to see:

  • how your existing ads and content are performing
  • how users engage with your brand
  • what your competitors are doing better

Result: You receive a clear roadmap of strengths, weaknesses, and opportunities for growth.

02

LinkedIn Communication Strategy

We create a cohesive strategy that acts as the foundation of your presence. This includes:

  • defining business goals and audience profiles
  • selecting the right ad formats (e.g. Video Ads, Conversation Ads)
  • optimising your ad account and budget planning
  • tailoring your tone of voice to a professional B2B audience

The outcome is a plan that aligns LinkedIn activities with your sales and marketing objectives.

03

Company Page Management

We ensure your page is fully optimised, visually consistent, and active.

Optimisation: From headers to descriptions that are clear, compelling, and SEO‑friendly.

Content: Publishing engaging posts, articles, thought leadership pieces, and updates.

Community Management: Responding to comments and messages to build connections and credibility.

04

Content Strategy & Scheduling

Consistency is key. We prepare a complete editorial calendar covering organic and sponsored content, including:

  • industry news and insights
  • company milestones and case studies
  • event announcements and webinar promotions

We choose the best days and times to post to maximise reach among Irish and international professionals.

05

LinkedIn Advertising (LinkedIn Ads)

LinkedIn Ads is one of the most powerful tools for B2B lead generation.

Claddagh Digital specialises in:

Campaign Planning: From objective setting to creative concepts.

Ad Formats: Using Single Image, Carousel, Video, and Message Ads.

Management: Real-time budget optimisation to ensure the lowest possible Cost Per Lead (CPL) while maintaining quality.

06

Lead Generation

We use LinkedIn to fill your sales pipeline with qualified leads. By using tools like LinkedIn Lead Gen Forms, we collect high-quality data efficiently.

We segment audiences by:

  • industry
  • company size
  • job title and seniority

so that your sales team only talks to prospects who match your ideal customer profile.

07

LinkedIn Training

We offer practical training for teams and executives. We cover:

  • building personal brands for leaders (social selling)
  • creating engaging, professional content
  • networking and outreach best practices

This empowers your internal team to support the company's presence with their own professional profiles.

08

Consultations

Need specific advice? We provide one-to-one consultations on:

  • setting up and structuring ad accounts
  • budgeting for LinkedIn Ads
  • solving specific performance or cost issues

Our LinkedIn Management Services

  • LinkedIn company page setup and optimisation
  • Content strategy, planning, and calendar development
  • Professional copywriting and branded graphic design
  • Consistent posting and scheduling
  • Community management and engagement
  • LinkedIn advertising campaign management (optional)
  • Monthly performance reporting and strategic recommendations

Ready to Build a Stronger LinkedIn Presence?

If you are ready to turn LinkedIn into a real business asset—not just another social media account—Claddagh Digital can help.

Get in touch today

LinkedIn Management for Businesses in Cork & Across Ireland

Claddagh Digital provides professional, results‑driven LinkedIn management for businesses in Cork and across Ireland. We help you build a strategic presence on LinkedIn that drives real business results—from brand awareness to B2B leads and recruitment.

Whether you run a B2B service, technology company, professional services firm, or recruitment agency, our team manages your LinkedIn company page, creates engaging content, and runs high-performance advertising campaigns tailored to your industry and audience.

Looking for a partner to grow your business on LinkedIn? Contact Claddagh Digital and let's discuss the best strategy for your brand.

Two business professionals shaking hands in a modern office at sunset, representing Claddagh Digital’s professional, results‑driven LinkedIn management for B2B companies in Cork and across Ireland, from brand awareness to leads and recruitment.