Are you communicating effectively?

We verify whether your organic content (your posts and stories) is:

• Interesting for your ideal audience.
• Aligned with their needs, problems, and questions.
• Encouraging them to react, comment, share, and click.

We analyze:

• Engagement metrics: comments, shares, saves, clicks.
• How people actually respond to your posts.
• Direct feedback from your audience (questions, messages, reviews).

Based on this, we show you how to adjust your messaging so it fits your audience's real expectations and supports your business goals.

Are your results really good – or just "okay"?

We evaluate your advertising efforts using clear goals and KPIs, such as:

• Cost per lead.
• Cost per purchase.
• Click-through rate (CTR).
• Conversion rate and return on ad spend (ROAS).

We compare your data with:

• Industry benchmarks.
• Your historical performance.

This reveals:

• Where you are doing well and should invest more.
• Where you are losing money and need to change your approach.
• Whether you are using the best ad formats and tools available on each platform.

How do you compare with your competitors?

We conduct a competitor analysis to understand:

• How your brand looks next to your main competitors.
• What they are doing better in content, visuals, and campaigns.
• Where you can quickly and clearly stand out.

We look not only at follower numbers or likes, but also at:

• The quality of engagement.
• The consistency and clarity of their messaging.
• The content formats they use (video, carousels, stories, etc.).

We also consider differences in:

• Budget and company size.
• Industry specifics.

This makes the comparison fair, realistic, and useful for your strategy.

How can you improve your social media?

Based on data, we prepare specific, actionable recommendations, including:

• What type of content to publish more often.
• Which formats to test (e.g., Stories, Reels, carousels, live streams).
• How to communicate to build a stronger relationship with your audience.

We also examine how you respond to:

• Comments.
• Private messages.
• Reviews.

Authentic, timely responses and active participation in conversations significantly increase trust, loyalty, and conversion rates. We show you how to improve this area in practice.

Is your content truly engaging?

We identify which posts:

• Generate the most reactions and comments.
• Are most often shared or saved.
• Drive the most clicks to your website or landing pages.

This helps us understand what really resonates with your audience.

Based on this, we propose how to use engaging formats such as:

• Short videos.
• Infographics.
• Polls and quizzes.
• User‑generated content and testimonials.

The goal: keep people on your profile longer and motivate them to return – not only to "like" but to buy.

Can you get more from your ad campaigns?

We analyze your ad account in detail and check:

• Which audiences bring the best results.
• Which headlines, visuals, and creatives perform best.
• Which campaigns generate real business outcomes – and which only generate impressions.

We recommend:

• What to test with A/B experiments.
• How to segment your audiences more effectively.
• How to use advanced tools such as automated bidding, dynamic ads, and remarketing to increase ROI.

You receive a clear list of changes that can quickly improve the effectiveness of your ad spend.

Is there still room for improvement?

On social media, there is always room to grow. Platforms and user behaviour change constantly. That is why we also:

• Recommend how often you should repeat audits.
• Show which trends are worth following in your industry.
• Suggest which skills and tools your team should develop.

This ensures that your social media presence does not fall behind and evolves together with your audience and market.